Santa Clara Valley Transportation Authority (VTA), which provides public transportation services through Santa Clara County (including the communities of Campbell, Cupertino, Gilroy, Los Altos, Los Altos Hills, Los Gatos, Milpitas, Monte Sereno, Morgan Hill, Mountain View, Palo Alto, San Jose, Santa Clara, Saratoga, and Sunnyvale), serves a very diverse South Bay population.
Because of this fact of life, VTA must communicate with people who communicate in many languages, and as such, its organization materials must reflect that.
See VTA’s recently published public notice (above) for the Kato Road Grade Separation Project, part of the push to extend Bay Area Rapid Transit (BART) to San Jose (and the rest of Silicon Valley). Anyone familiar with Fremont knows it is a very diverse city, and VTA’s notice (as seen in the Contra Costa Times on 16 September 2011) for a public meeting in Fremont properly reflects the need to communicate and reach out to the community’s diverse residents.
The public notice was written in numerous languages, and it is an example of how a public notice should be made. Well done.
[iphoto via PJ]